Wine Club

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Our Wine Clubs

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Our Wine Club members receive 3 premium Bull Run wines every quarter, including club-exclusives, pre-releases, and wines hand-selected by our Winemaker. Plus, members enjoy special discounts and perks every time they visit and have access to the Generals Deck, our prime seating location.

We have several membership options. Keep reading to see which one is right for you!
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The Generals Club - Red

Three bottles of premium Bull Run wines (just red wines) quarterly at 15% off the retail price.

Initiation Fee: $100 membership fee or purchase of 1 case (12 bottles) of wine at a 20% discount.

Mixed wine bottles

The Generals Club - Mixed

Three bottles of premium Bull Run wines (combination of red and white wines) quarterly at 15% off the retail price.

Initiation Fee: $100 membership fee or purchase of 1 case (12 bottles) of wine at a 20% discount.

White wine bottles

The Generals Club - White

Three bottles of premium Bull Run wines (just white wines) quarterly at 15% off the retail price.

Initiation Fee: $100 membership fee or purchase of 1 case (12 bottles) of wine at a 20% discount.

King Carter red wines

King Carter Red Wine Club

Three bottles of Bull Run premium red wines quarterly at 15% off the retail price.

Initiation Fee: $30 membership fee or purchase of 3 bottles at a 15% discount.

Miss Lilly Lee wines

Miss Lilly Lee White Wine Club

Three bottles of Bull Run premium white wines quarterly at 15% off the retail price.

Initiation Fee: $30 membership fee or purchase of 3 bottles at a 15% discount.

BO Club

NEW Barrel Owners Club

Introducing the Barrel Owners Club! This new membership level is launching now and taking a limited number of applicants.

Contact our wine club team today!

Rock Mill Reserve Wines

Our Newest Member Benefit!

Rock Mill Reserve wines are offered exclusively to our Winery at Bull Run Wine Club Members.

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New Barrel Owners Club

New Membership Level

As a member, you will see your name on a plaque on your very own barrel, as well as in the tasting room.

You will also enjoy expanded benefits and higher discounts.

"My husband and I aren't impulse buyers—particularly not for memberships—but the quality of wine at The Winery at Bull Run won us over. Other wineries we've tried usually only have one or two wines that we both like, but we consistently like 9 of out every 10 Bull Run wines that we try. We always look forward to receiving our wine selection every few months. It’s also nice to belong to a special place where we can bring friends and family, which also happens to be our favorite winery in the area."

LAUREN
Generals Club Member

"The main reason we signed up for the wine club was because of the way that we were treated when we went there the first time. We like the ambiance - the relaxing, rural atmosphere, as well as the staff. We’ve learned a lot about wine from the staff members and stories they shared with us."

BOB
Generals Club Member

"If you enjoy the wine and anticipate coming back, there’s no downside. The general interaction we have with the staff is why we became members and have maintained our memberships. We talked about one of us becoming a member elsewhere, but it’s the winery that fits us best."

MATT
Generals Club Member

"We were told about TWABR from a friend, tasted the wine, and loved it. I would definitely recommend it to someone who really enjoys wine and the perks that come with the club membership. The taste of the wine is worth the money."

MARIA
Generals Club Member

Gift a Membership

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Exceptional Quality Makes an Exceptional Gift

What better way to show your appreciation than with a gift that keeps on giving? A Winery at Bull Run Wine Club Membership is the best blend of great wine, rich history, and extensive value. It is a unique way to experience Virginia wines and local history, and is a special gift for knowledgeable and new wine drinkers alike. Our variety of wines, events, and benefits suit any palate and occasion.

You can purchase a gift membership by simply checking the “This is a gift” box on the checkout page.

Prefer to pay for the year all at once instead of quarterly billing?
Contact our Wine Club Manager at 703-815-2233 Ext 4 or [email protected]

Why Drink Local?

Why Drink Virginia Wine?

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There is a sense of adventure in exploring new, local wines that can’t be found anywhere else. It's equally exciting to discover a local bottle of Meritage with a taste that rivals those of the renowned wine regions across the nation and abroad. Here at The Winery at Bull Run, we transport our guests back 150-200 years ago to a time in which Virginia was getting into the wine making scene. We have the unique ability to represent Virginia’s place in history by telling a story that is not often told.

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You can listen to the story of the first successfully grown winemaking grape in North America, the Norton grape, which was first cultivated by Dr. Norton in 1821, see it growing on the vines as you drive up to the winery, and then enjoy a bottle of Norton anytime.

Drinking a glass of our wine allows you to be a part of this important past as well as a part of a dynamic and growing wine region. When we first started our vineyard, we completed the single largest varietal planting in Virginia with almost 40,000 vines. When we opened our doors in 2012, we were the 203rd winery in Virginia. Today, there are close to 300 Virginia wineries. The Virginia wine industry has not only experienced radical growth in recent years, but it has proven its merit in the National and International Wine Industry. Virginia is ranked 5th in the U.S. for wine production, and has been declared by the Travel + Leisure magazine as a must-visit for all adventurous wine travelers!
At The Winery at Bull Run, you will find that we are passionate about not only sharing our love of wine, but about sharing the history of our local Virginia wine industry.
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Have a Question?

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Have a question about joining one of our wine clubs or about your current membership?
Contact us using the form below!